Melons
GET A LOAD OF THESE MELONS 🍈
Golden fields, warm sunshine, and the unmistakable sweetness of California’s west side melons. These cantaloupes and honeydews are proof that when the season peaks, so does the flavor; vibrant, juicy, and worth every bite.
When I used to think of melon anything, I thought about one of two things: either the sad, dried out melon cubes in a fruit cup from your local diner that you spent the end of your meal picking around to get to the grapes and strawberries, OR the infamous cucumber melon lotion from Bath and Body Works (early 2000s girls, if you know, you know).
Let's be honest: is anyone's favorite fruit a cantaloupe? Or a honeydew? Probably not. Unless, of course, they have gotten their hands on the most decadent, juicy melons California has to offer. Enter west side melons....
The west side of California's San Joaquin Valley is a region renowned for producing outstanding quality melons. Known for their large size, vibrant interior color, and small seed cavities, these are top-tier cantaloupe and honeydews hitting peak flavor, premium size, and steadfast supply. They're sweet, juicy, and are considered the best of the best when it comes to melons.
Here's how:
1. High Brix Means Unapologetic Sweetness
These melons consistently hit high Brix levels, meaning every bite is packed with a sugar-forward punch. Retailers love it, and consumers keep coming back to that rich, reliable, mouthwatering flavor.
2. A Size That Satisfies
Uniform sizing matters in produce. The cantaloupes hit around size 9 and honeydews in the 5-6 range. This ensures convenience for the shopper and consistency for the retailer, all thanks to optimally timed growing conditions with cool, supple nights balancing out the hot, dry days.
3. Reliable Volume—Because Consistency Counts!
Flavor and size only matter if you can count on supply. There's plenty to go around with west side melons, offering stable quality, sizing, and volume, season after season. That means fewer surprises, smooth supply for retailers, and melodic predictability among melon lovers.
4. Amplifying Versatility & Appetite
These melons are ideal for large displays, seasonal promotions, cross-merchandising (think melon and prosciutto, delicious!), and recipe inspiration like smoothies or salads.
So whether you're a retailer, chef, or home cook, you can rest assured knowing that these melons are framed, shaped, and delivered to inspire.
And with melons, there's no need to feel that seasonal FOMO we get with our beloved cherries or hatch chilis. They deliver their signature freshness year round! Consumers never have to miss out on their signature sweetness, bold color, or reliable quality. Whether it's peak summer or middle of winter, these melons offer flavor you can trust.
For years, melons were the overlooked fruit on the table. But west side melons have changed that story, offering flavor, consistency, and versatility that elevate cantaloupe and honeydew to a new level.
And if you are looking for me at the end of summer, you will probably find me poolside, enjoying the nostalgic sweetness of these cantaloupes and appreciating just how far melons have come.
When I used to think of melon anything, I thought about one of two things: either the sad, dried out melon cubes in a fruit cup from your local diner that you spent the end of your meal picking around to get to the grapes and strawberries, OR the infamous cucumber melon lotion from Bath and Body Works (early 2000s girls, if you know, you know).
Let's be honest: is anyone's favorite fruit a cantaloupe? Or a honeydew? Probably not. Unless, of course, they have gotten their hands on the most decadent, juicy melons California has to offer. Enter west side melons....
The west side of California's San Joaquin Valley is a region renowned for producing outstanding quality melons. Known for their large size, vibrant interior color, and small seed cavities, these are top-tier cantaloupe and honeydews hitting peak flavor, premium size, and steadfast supply. They're sweet, juicy, and are considered the best of the best when it comes to melons.
Here's how:
1. High Brix Means Unapologetic Sweetness
These melons consistently hit high Brix levels, meaning every bite is packed with a sugar-forward punch. Retailers love it, and consumers keep coming back to that rich, reliable, mouthwatering flavor.
2. A Size That Satisfies
Uniform sizing matters in produce. The cantaloupes hit around size 9 and honeydews in the 5-6 range. This ensures convenience for the shopper and consistency for the retailer, all thanks to optimally timed growing conditions with cool, supple nights balancing out the hot, dry days.
3. Reliable Volume—Because Consistency Counts!
Flavor and size only matter if you can count on supply. There's plenty to go around with west side melons, offering stable quality, sizing, and volume, season after season. That means fewer surprises, smooth supply for retailers, and melodic predictability among melon lovers.
4. Amplifying Versatility & Appetite
These melons are ideal for large displays, seasonal promotions, cross-merchandising (think melon and prosciutto, delicious!), and recipe inspiration like smoothies or salads.
So whether you're a retailer, chef, or home cook, you can rest assured knowing that these melons are framed, shaped, and delivered to inspire.
And with melons, there's no need to feel that seasonal FOMO we get with our beloved cherries or hatch chilis. They deliver their signature freshness year round! Consumers never have to miss out on their signature sweetness, bold color, or reliable quality. Whether it's peak summer or middle of winter, these melons offer flavor you can trust.
For years, melons were the overlooked fruit on the table. But west side melons have changed that story, offering flavor, consistency, and versatility that elevate cantaloupe and honeydew to a new level.
And if you are looking for me at the end of summer, you will probably find me poolside, enjoying the nostalgic sweetness of these cantaloupes and appreciating just how far melons have come.
